Richa Chopra

Innovative, organized, and creative Communications manager with over a decade of experience working in global agencies and in-house teams..

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WHAT I DO

Public Relations Expert

Developed PR strategies and maintained relationships with the 300+ media companies

Skilled Negotiator and Leader

Key strengths include building efficiencies, setting up effective organizational processes and producing data-driven results.

Proposal Management and Vendor Relations

Technically skilled and solution-oriented professional having worked on multi-million-dollar projects to achieve business goals.

WORK EXPERIENCE

FISERV

Advisor, Corporate Communications

2019-2023

Fiserv – Fiserv, Inc., a Fortune 500 company, and a global leader in payments and financial technology. Fiserv helps clients achieve best-in- class results through a commitment to innovation and excellence in areas including account processing and digital banking solutions; card issuer processing and network services; payments; e-commerce; merchant acquiring and processing; and the Clover® cloud-based point-of- sale and business management platform. Fiserv is a member of the S&P 500® Index and one of Fortune® World’s Most Admired CompaniesTM

What I did
  • Led and managed 30+ projects from strategy to execution including scope development, budgeting, resource allocation and creating workflow efficiencies for strengthened the Fiserv brand in India.
  • Conducted programs with an aim to enhance employee awareness and engagement via mediums such as intranet, quarterly newsletters, internal e-mailers, innovative weekly initiatives.
  • Secured coverage for Fiserv in Economic Times, Times of India, People Matters, and CNBC among others

MSL

Client Servicing | Project Management – Public Relations Manager

2016-2019

MSL - One of India’stop PR consultancies and falls under the Publicis Groupe’s public relations and integrated communications network which is one of the world’s largest.

What I did
  • Managed revenue and PnLs worth $200K and turned the regional branch of the company profitable within 18 months
  • Collaborated with cross-functional teams to design and execute operational and strategic services tailored to clients' needs.
  • Developed and implemented best practices for client interactions, sales, and services, leading to increased efficiency and client retention.

Genesis Burson-Marsteller – Global PR Consultancy

Consulting Associate

2011-2016

What I did
  • Managed clients like Viacom 18 (COLORS), Bollyboom India (Percept Live), Lakme Fashion Week, and Pepsi.
  • Organized 200+ press conferences and events involving 50+ celebrities and 300+ media personnel.
  • Managed social media PR strategies and content production for more than 50 flagship shows

Hindustan Times

Marketing & Communications Consultant

2010-2011

What I did
  • Managed business clients and developed nationwide media planning and advertising needs with a portfolio of 120K through real estate, healthcare,education and retail clients.
  • Collaborated with the Management Information System (MIS) Team for business and revenue generation strategies for targeted messaging, engagement and growth of sponsors, partners, and all stakeholders.

EDUCATION

Masters in Business Administration- Marketing

Barkatullah University, Bhopal, VNS Institute of Management

2009

Bachelor’s in Commerce

Barkatullah University, Bhopal, SNPG College

2007

CONTACT ME

+1 (972) 974 1828

richa.warriah@gmail.com

https://www.linkedin.com/in/richa-chopra-018606145

Dallas, TX